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Consumer Behavior and Changing Demographics

Aging of Affluent Nations

Consumer Behavior ⏱ 37:49 Dr. Jagdish Sheth
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Audio version — members only

The full video lecture and audio version for this course are available to logged-in members. Member sign-in is coming soon.

All affluent nations are aging rapidly, and this poses problems (and opportunities) for their respective economies and businesses. This lecture discusses the impact of this phenomenon, from challenges (unsustainable healthcare and pension costs and desperate need for economic growth) to opportunities (robot-assisted living and affordability and access to products and services).

SLAThis course was originally part of the Sheth Leadership Academy video library — now preserved and made freely available here.

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