Chapter 5 - Research Needs in Consumer Credit: The Problems of Low-Income and Minority Consumers

Chapter 5 of Minorities and Marketing: Research Challenges The chapter reviews the available evidence on three important aspects of consumers’ credit decisions. Particular emphasis is paid to the question of whether there is a distinct low-income and /or minority segment of credit users who differ from the general population along these three dimensions. The other major purpose is to recommend fruitful areas for further research.